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What Got You Here Will Not Get You There: Why Growing Businesses Need a Different Approach to People 

February 10, 2026

There comes a point in many growing businesses where managing people starts to feel noticeably harder, not because leaders care less or managers are doing a poor job, but because the business itself has changed. The team is larger, expectations are higher and people issues are no longer simple or isolated in the way they once were. 

What often surprises leaders is that the pressure builds quietly. The business is performing, customers are being served and growth continues, yet the way people are managed has not really evolved to match what the business now needs. 

This is usually when leaders start noticing the same frustrations cropping up more often, with conversations that feel more complex, decisions that take longer and a sense that everything is slightly more reactive than it should be. 

What got you here will not get you there. 

When people decisions become more frequent and more nuanced 

In the early stages of a business, people matters tend to be relatively straightforward. Smaller teams, closer working relationships and informal conversations make it easier to resolve issues quickly and move on. 

As the business grows, those same issues begin to carry more weight. Performance concerns overlap with wellbeing. Absence patterns become recurring rather than occasional. Conduct issues require careful handling and managers need guidance that goes beyond reassurance. 

Decisions now need to be consistent, fair and defensible, particularly as expectations increase and employment law becomes harder to navigate without support. Informal approaches that once felt flexible can start to feel uncertain, leaving leaders weighing up risk without enough clarity and managers unsure how to proceed with confidence. 

Managers need more than good intentions 

At this stage, managers are often asked to carry a level of responsibility they were never trained for. 

Many were promoted because they were good at their role, reliable under pressure, or trusted by the business, not because they had experience managing people through complex situations. As their responsibilities grow, people management becomes less about day to day supervision and more about judgement. 

Judgement about performance, behaviourfairness and consistency, often in situations where there is no obvious right answer. 

Without regular support, managers can become hesitant, delay action, or soften messages in an attempt to keep the peace. Senior leaders then find themselves stepping in more frequently, resolving issues that could have been addressed earlier with the right guidance. 

Over time, this affects confidence on all sides and places unnecessary strain on leadership capacity. 

Reacting feels safer than deciding 

Another common challenge at this point is a growing reliance on reactive decision making. 

People issues are dealt with once they escalate rather than when early signs appear. Conversations happen under pressure, documentation is rushed and decisions are made quickly but without much confidence behind them. 

While this can feel like the safest option in the moment, it often leads to inconsistency and increased risk. Leaders spend time second guessing past decisions, trying to remember how similar situations were handled before, or worrying about whether the right process was followed. 

As people matters become more frequent, this way of working becomes draining and unsustainable. 

The need for steadier HR support 

This is often the point where businesses benefit from a different level of HR support, one that reflects the reality of what they are dealing with rather than occasional advice when something has already gone wrong. 

Our Strengthen Programme was designed for businesses where people matters are becoming more complex and require greater judgement, consistency and confidence. 

It provides ongoing HR support that helps leaders and managers stay on top of issues as they arise, allowing decisions to be handled properly and in line with current employment law rather than reactively. 

What Strengthen looks like in practice 

With the Strengthen Programme, businesses have more proactive access to experienced HR support, combining regular check ins with day to day advice as needed. 

This creates space to talk through what is happening across the business, sense check decisions before they are made and support managers before issues escalate. The support remains flexible and commercially grounded, shaped around what is actually happening rather than a fixed checklist. 

This level of support typically helps with 

  • Ongoing people management and decision making 
  • Supporting and developing managers 
  • Employee relations and performance issues 
  • Handling change with greater confidence 

Over time, this creates consistency in how people matters are handled and gives leaders greater confidence in their approach. 

A sounding board as expectations increase 

Most clients use the Strengthen Programme as a steady sounding board as their business continues to grow. 

They value having someone experienced to turn to when navigating people decisions, rather than relying on instinct alone or reacting when something becomes urgent.  

This allows issues to be spotted earlier, conversations to be handled more thoughtfully  and managers to feel supported rather than exposed. 

Over time, businesses see clearer processes, more confident management and fewer surprises. 

Is this where you at right now? 

If your business has outgrown informal ways of managing people and is dealing with more complex decisions, the Strengthen Programme may be the right next step. The starting point is a conversation to talk through what is currently happening in your business and whether this level of ongoing support feels right.